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Old 12-09-2015, 03:25 AM   #1
kentevnbay
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Magento Shopping App Sales Revenue Increased By 50% with Youtube Marketing


Magento Shopping App Sales Revenue Increased By 50% Thanks To Youtube Marketing Strategy

Mobile online marketing strategy appears to become a vital part for every kind of shopping application including Magento shopping application. Like a Magento merchant, your greatest dream should be using the sales revenue immediately after the launch from the sales application.

And also to boost the revenue by a minimum of 50%, you'll want a proper marketing orientation. It's recommended that you ought to make the most of probably the most famous channels in broadcasting the influence of brand name: Youtube.

Youtube may be the second biggest search engines like google on the web. With videos explaining the items within the most creative way, clients might have probably the most specific visualization toward the items and 64% of these have a tendency to buy items once seeing a thrilling video from the application online.

Youtube marketing strategy: Dive into detail!

Criteria of a high-quality product video
  • Be short but informative: It is seen that video with the length of fewer than 2 minutes can get more views than those with longer time. So make it as short as possible to save time of users and winning their heart but still provide it with core value of the product.
  • Be informative but not complicated: Another note for you is that your video content should be informative but do not turn it into a mess with complicated images, data, and separated content.
  • Be creative and exciting: Certainly, you cannot just upload the raw content without editing to Youtube immediately. This cannot attract viewers to come to your channel because it is so boring. So make sure to create an exciting video creatively to get high views, thereby increasing the sales at ease.
  • Keep high customer engagement: by using annotation regularly but make sure not to abuse them that can make customers feel confused to track the video content.
  • Be a branded channel: No matter what you do, if you want to succeed, brand building is very important. Creating a branded channel that is trustworthy, enough also plays a crucial role in getting high views to the videos of products.

Use video analytics to evaluate the effectiveness


After adopting the specific guide on how to build a successful Youtube marketing strategy, to evaluate the effectiveness or predict the positive change in sales revenue, you will need to take advantage of video analytics to show you the figure about source of traffic, demographics analysis,…and not only the intention rate but also the rate of people dropping off. You should really use this tool to determine which part of your video is not working.

Final thoughts,

In general, Youtube marketing strategy is really a great way to support mobile marketing contributing to the success of customer engagement, retention, loyalty,..and aiming at the final goal of doubling the sales revenue by 50%. As a Magento merchant, you should follow the above specific guide to feeling the success.

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